(Senior) CRM Manager (f/m/d)

Your Impact At Juit, we enable our customers to eat healthy every day by delivering meals prepared by chefs directly to their homes. Our goal is to become the number 1 brand for healthy meals in Germany by providing our customers with the best online, meal, and delivery experience. Our customers are already convinced - 4.8 out of 5 stars with over 20k reviews speak for themselves. Support us in making healthy eating even easier and become (Senior) CRM Manager (m/f/d) at Juit. As (Senior) CRM Manager (m/f/d), you will be part of the Marketing team and will be the interface to our community. In this role, you will promote continuous contact, provide inspiration, and set impulses to maintain the close relationship with our customers. Your Responsibilities You continuously develop and optimize our CRM and Lifecycle Strategy . You build scalable Customer Journeys and Automations and further develop them. You are responsible for the CRM Roadmap and drive our Personalization and Segmentation Strategy . You develop new CRM initiatives to increase Retention , Customer Lifetime Value , and Loyalty . You work closely with cross-functional teams (Marketing, Product, BI, and Tech) to continuously optimize the Customer Experience . You establish a data-driven Test and Experimentation Culture within CRM. Your Strengths You work self-directed , are extremely proactive , and possess the problem-solving competence to confidently master challenges. You think data-driven , can design analyses, a